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HSBC Elevator Pitch Activation | Glasgow, Bristol & London
A touring elevator-styled portal door built for HSBC's business growth competition.

The Brief
Create a touring portal door that visually symbolised the upward direction of HSBC-supported businesses, pulled passers-by into the campaign, and stayed photo-ready across stops in Glasgow, Bristol and London.
Our Approach
The portal door was engineered for the road, with a finish and detailing strong enough to survive repeated install and de-rig without losing its bespoke look. The visual language was tuned to read as an elevator, with the only direction being up, reinforcing the campaign's growth narrative for SMEs.
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